Which of the Following Statements Regarding Telemarketing Is Most Accurate

question 276

Multiple Choice

Which of the following statements regarding telemarketing is most accurate?

• A)Shopping bots are computers that place automated or "robo" (i.e. ,robotic)telemarketing calls.
• B)Direct mail is typically viewed as a more efficient means of targeting consumers than telemarketing.
• C)Telemarketing has risen in efficacy as a result of the National Please-Do-Call registry legislation.
• D)Consumer privacy,industry standards,and ethical guidelines have become important issues.
• E)Many firms are considering shifting their direct-mail and door-to-door budgets to telemarketing techniques.

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