Why Is It That a Great Percentage of Service Customers

question 35

Multiple Choice

Why is it that a great percentage of service customers never complain to the offending party?

• A)They don't think it will do any good.
• B)They accept part of the blame since they are directly involved in the process.
• C)They don't know who to complain to.
• D)They don't want to create a confrontation.
• E)All of these are reasons customers do not complain.

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Definitions:

Liquidity Ratios

The two ratios—current ratio and acid test ratio—which measure a company’s ability to pay off short-term debts.

Debt Management

The process of overseeing and controlling an individual's or organization's debt load through various strategies and planning.

Vertical Analysis

A method of financial statement analysis in which each entry for each of the three major categories of accounts (or assets, liabilities, and equity) is represented as a proportion of the total account.

Net Income

The total earnings of a company after accounting for all expenses and taxes; also known as net profit.