Which of the Following Strategies Entails Forging Long-Term Partnerships with Customers

question 43

Multiple Choice

Which of the following strategies entails forging long-term partnerships with customers?

• A)commitment selling
• B)relationship marketing
• C)transactional marketing
• D)market engineering

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Definitions:

Aversion Therapy

A form of psychological treatment where undesirable behaviors are paired with unpleasant stimuli to reduce the behavior.

Nail-Biting

A common oral compulsive habit or behavior often associated with anxiety or stress.

Aversion Therapy

A form of psychological treatment in which an undesirable behavior is paired with an unpleasant stimulus to reduce the occurrence of that behavior.

Exposure and Response-Prevention Therapy

A form of cognitive-behavioral therapy primarily used to treat obsessive-compulsive disorder, involving exposure to feared situations and prevention of the subsequent compulsive response.