Channel Design Refers to All of the Following Except

question 45

Multiple Choice

Channel design refers to all of the following except:

• A) The development of new channels.
• B) The modification of existing channels.
• C) The allocation of distribution tasks among channel members.
• D) The selection of channel members.
• E) The development of methods used to motivate channel members.

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Definitions:

Franchisor

The party in a franchising agreement that grants the franchisee the right to operate a business under its trademark or trade name.

Arbitrary

Based on random choice or personal whim, rather than any reason or system.

Mandate Retail Prices

The enforcement of fixed prices for goods and services that retailers must adhere to, often set by manufacturers or regulatory bodies.

Franchisee

An individual or company that is granted the right by a franchisor to run a business under the franchisor's trademark or brand.