At the Most Basic Level of Evaluation of the Effectiveness

question 148

Multiple Choice

At the most basic level of evaluation of the effectiveness of a sales promotion,managers require proof of ________.

• A)brand recognition
• B)brand recall
• C)promotion execution
• D)trial rates
• E)sales rates

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Definitions:

Filters Category

A classification used in various applications to group different types of filters for easier selection and application.

Groove Music Library

A digital music streaming service and application by Microsoft that allows users to listen to a library of music tracks and manage their playlists.

Mpx Files

File format related to images produced by certain camera models, especially in high resolution; often related to megapixels.

Closed Captioning

Text that appears on a screen to transcribe the audio portion of a video presentation, including dialogue, sound effects, and non-speech elements, typically used for accessibility.