Consumer Decision Process Model Represents…

question 34

Multiple Choice

Consumer decision process model represents…

• A)Steps consumers go through during a purchase
• B)Process that consumers go through in a store to make a final purchase decision
• C)Process that companies go through to convince customer to make a purchase
• D)Factors that target market consider to make a purchase decision
• E)Steps that consumer go through before, during, and after making purchases.

---

Definitions:

Respondents

Individuals who provide data or answers in a survey, study, or experiment.

Degrees of Freedom

The number of independent values or quantities that can vary in the analysis without violating any constraints.

F-ratio

A statistic used in ANOVA tests to compare the variability between group means to the variability within groups.

Participants

Individuals who take part in a study or experiment, providing data for analysis.