_____ Describes a Situation Where a Primary Subscriber or Purchaser

question 36

Multiple Choice

_____ describes a situation where a primary subscriber or purchaser of a magazine gives it to another person to read or where a magazine is read in public places.

• A)Primary readership
• B)Guaranteed readership
• C)Pass-along readership
• D)Total readership
• E)A place-based medium

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Definitions:

Continuous Metric

A measurement scale that allows for an infinite number of values within a given range, indicating continuous variation.

Time

The indefinite continued progress of existence and events in the past, present, and future regarded as a whole.

Volume

The quantity of three-dimensional space enclosed by a closed surface or the amount of space that a substance or object occupies.

Financial and Market

Related to the economic activities and conditions that affect investment, trading, and valuation decisions in markets.