Marketing Goals Defined in Terms of Sales,profits or Market Share

question 6

Multiple Choice

Marketing goals defined in terms of sales,profits or market share increases are:

• A)situational response objectives
• B)usually not appropriate for promotional objectives
• C)integrated marketing communications objectives
• D)relationship marketing objectives
• E)internal marketing goals

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Definitions:

Positive

In economics and finance, "positive" often refers to positive movements in markets or indicators, or affirmations of beneficial aspects of economic policies or conditions.

Negative

Refers to a condition or quantity less than zero, often indicating a deficit or loss in financial contexts.

Corporations

Legal entities separate from their owners, providing protection against personal liability, but subject to corporate taxes.

Firms

Organizations or business entities engaged in commercial, professional, or industrial activities, aiming to generate profits by providing goods or services.