The Mammoth Company Is the Largest Provider of Utilities in a Region

question 49

Multiple Choice

The Mammoth Company is the largest provider of utilities in a region. It has also been accused of being the biggest source of industrial air pollution in the area. The Mammoth Company is trying to change consumer perception of the company by sponsoring a series of television programs on how to preserve our environment. What is the company hoping the programming will lead to?

• A)repositioning
• B)reengineering
• C)demarketing
• D)undifferentiated targeting

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Definitions:

Genetic Mapping

The process of determining the location and chemical sequence of specific genes on a chromosome.

Natural Selection

A process in biology whereby organisms that are better adapted to their environment tend to survive and produce more offspring.

Survival Of The Fittest

A concept in natural selection that suggests that organisms best adapted to their environment are more likely to survive and reproduce.

Evolution

The process by which different kinds of living organisms are thought to have developed and diversified from earlier forms during the history of the earth.