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Brian Solis
An author, speaker, and analyst specializing in social media, digital marketing, and business transformation.
Persona Type
A fictional character created to represent the different user types that might use a service, product, brand, or website in a similar way.
The Community
Refers to a group of people who share common interests or values, especially within a social media context or within a specific brand's consumer base.
Dwayne Johnson
A professional wrestler and actor known for his charismatic personality and roles in various Hollywood blockbuster movies.
Q6: _ would not be a good product
Q15: Having a product whose value proposition is
Q18: Empathy means that when a customer has
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Q30: The sales engineer from General Electric who
Q63: Positioning relies on the communication of one
Q75: Throughout the lifecycle stages,consumers typically stick with
Q81: _ means that title transfer and freight
Q85: A trade show is an industry- or
Q86: Pricing decisions can be made by the