What Form of Compensation Is Used to Pay the Advertising

question 47

Multiple Choice

What form of compensation is used to pay the advertising agency when the client's advertising program does not involve a large amount of media billings?

• A) a share of the profits
• B) a negotiated fee
• C) a rebate from the media
• D) a 17.65 percent mark up on costs

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Definitions:

Ohmmeter

A device used to measure electrical resistance in units called Ohms.

Resistance

In electricity, opposition to current flow measured in ohms.

Non-cycling Circuit Breaker

A type of circuit breaker designed to maintain its off state until manually reset, used to protect electrical circuits from damage.

Tripped

Refers to a state where a device or system has been activated to stop or change operation, often as a safety or protective measure.