MonsterCom Is a Leading Online, Job-Hunting Website

question 112

Multiple Choice

Monster.com is a leading online, job-hunting website. A person hunting for a new job does not have to look at every listing on the website. He or she can type in a job title, keyword, company name, and location (city, state) . Monster.com will then search for and list all the jobs that match the criteria. Users also have the ability to click on the link "Email me Jobs" to send users e-mails identifying any new relevant job listings. Monster.com uses __________ to send its e-mail updates.

• A)opt-out marketing
• B)permission marketing
• C)personalization
• D)cookies
• E)wikis

Identify the principles of operant conditioning and behavior modification techniques.

Distinguish between fixed and variable schedules of reinforcement.

Recognize applications of operant conditioning in everyday life.

Describe the extinction process and factors influencing it.

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Definitions:

Operational Plans

Very short-term plans that specify what actions individuals, work groups, or departments need to accomplish in order to achieve the tactical plan and ultimately the strategic plan.