What Are the Three Types of Prospects

question 155

Multiple Choice

What are the three types of prospects?

• A)leads, prospects, and buyers
• B)leads, prospects, and qualified prospects
• C)cold, warm, and hot
• D)awareness, trial, and adoption
• E)primary leads, secondary leads, and final leads

---

Definitions:

Information

Data that have been organized and processed to be useful to someone for making decisions, understanding a topic, or learning new things.

Manipulated Variable

In experimental research, this is the variable that is changed or controlled by the researcher to observe its effect on the dependent variable.

Dependent Variable

The variable in an experiment that is expected to change as a result of manipulations to the independent variable.

Mediating Variable

A variable that explains the relationship between the independent and dependent variables in research.