When Purchasing a Tablet Device, Factors a Consumer Considers Prior

question 290

Multiple Choice

When purchasing a tablet device, factors a consumer considers prior to purchase are called __________, which represent both the objective attributes of a brand and the subjective ones used to compare different products and brands.

• A)points of difference
• B)informational alternatives
• C)buying-decision choices
• D)evaluative criteria
• E)consumer attributes

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Definitions:

Web Surfing

The activity of browsing the internet by moving from one website to another, usually in an informal or recreational manner.

Citizenship Behavior

Voluntary actions by employees that contribute to the organization's well-being but are not explicitly recognized by the formal reward system.

Display Rule

Cultural norms that dictate how emotions should be expressed or suppressed in social settings.

Emotion

A complex psychological state involving an individual's physiological arousal, expressive behaviors, and conscious experience.