According to the Text, the Steps of the Buying Decision

question 84

Multiple Choice

According to the text, the steps of the buying decision process, in their correct order, are:

• A)need arousal, collection of information, alternative selection, purchase decision, post-purchase evaluation
• B)need arousal, alternative determination, information gathering, purchase decision, purchase evaluation
• C)need arousal, collection of information, information evaluation, purchase decision, post-purchase behaviour
• D)need arousal, information collection, purchase, purchase evaluation, repurchase
• E)need arousal, purchase, purchase evaluation, post-purchase behaviour, repurchase

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Definitions:

Observations

Individual pieces of data collected during a study or experiment.

Relative Frequencies

The ratio of the number of times a particular value occurs to the total number of observations, often expressed as a percentage.

Histogram

A graphical representation of the distribution of numerical data, displayed as bars representing the frequency of data within certain ranges.

Histogram

A graphical representation of the distribution of numerical data, showing the number of data points that fall within each of a series of specified ranges.