After Identifying the Target Audience for the University's New Advertising

question 108

Multiple Choice

After identifying the target audience for the university's new advertising campaign,the advertising team needs to decide whether the advertising objective is to __________,__________,or __________ potential and / or existing students.

• A) create,stimulate,or ignore
• B) beg,borrow,or steal
• C) pay,buy,or barter
• D) inform,persuade,or remind
• E) push,pull,or sell

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Definitions:

Good Bought

Refers to any product or service that has been purchased by consumers.

Wage

The fixed regular payment, typically paid on a daily or weekly basis, made by an employer to an employee, especially to a manual or unskilled worker.

Grape Pickers

Workers who manually or mechanically harvest grapes from vineyards.

Supply Curve

A graphical representation showing the relationship between the price of a good and the quantity of that good that suppliers are willing to offer for sale.