As It Pertains to International Segmentation,unique Segmentation Is Used When

question 93

Multiple Choice

As it pertains to international segmentation,unique segmentation is used when

• A)a firm can identify a group of consumers with common needs and wants that spans the entire globe.
• B)the similarity in needs and wants only extends across the region or several countries.
• C)a product offering has market appeal only in English-speaking regions.
• D)the similarity in needs and wants exists within one country.
• E)a product offering has market appeal in several countries.

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Definitions:

Legal Marriage

A socially and legally recognized union between individuals that establishes rights and obligations between them.

Cultural Views

Perspectives or opinions shaped by the cultural background and experiences of individuals or communities.

Parenthood

The state or experience of being a parent, encompassing the responsibilities, joys, challenges, and changes it brings to an individual's life.

Childlessness

The state or condition of not having children, either by choice or due to circumstances.