Value-Oriented Marketers Constantly Measure

question 100

Multiple Choice

Value-oriented marketers constantly measure

• A)promotional effectiveness against ethical advertising standards.
• B)the problem of price maximization against cost-efficiency.
• C)perceived customer benefits against the costs of their offerings.
• D)the desire to achieve against the need for a stable source of supply.
• E)the goal of efficiency against the price charged by competitors.