To Evaluate a Trade Promotional Idea Initiated by P&G,Loblaw's (The

question 77

Multiple Choice

To evaluate a trade promotional idea initiated by P&G,Loblaw's (the grocer) should NOT consider:

• A) The realized margin from the promotion
• B) The cost of the additional inventory carried due to buying more than the normal amount
• C) The potential loss suffered when customers switch to the promoted merchandise from more profitable private-label brands
• D) The additional sales made to customers attracted to the store by the promotion.
• E) The retailer should actually consider all of these

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Definitions:

Pacemaker

A device implanted in the chest to regulate the heartbeat.

Atrioventricular Node

A part of the cardiac conduction system that coordinates the top heart chambers (atria) contraction with the bottom chambers (ventricles) ensuring a synchronized heartbeat.

Lymph Tissue

Specialized connective tissue that contains large numbers of lymphocytes and is involved in the immune response and the maintenance of bodily fluids levels.

Oral Cavity

The mouth, or buccal cavity, which is the first part of the digestive system and where the mechanical breakdown of food begins.