FIGURE 5-4 -In Figure 5-4 Above, Letter "B" Represents the __________ Influences

question 109

Multiple Choice

FIGURE 5-4
-In Figure 5-4 above, letter "B" represents the __________ influences that can affect the consumer purchase decision process.

• A)economic
• B)situational
• C)environmental
• D)marketing mix
• E)market dominated

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Definitions:

GDP Deflator

A standard for assessing the price rates of all freshly made, domestically sourced, final goods and services in an economic environment.

Real GDP

Gross Domestic Product adjusted for inflation, reflecting the value of all goods and services produced by an economy in real terms.

Nominal GDP

The total economic value of all the final products and services generated within a nation's borders in a specified timeframe, calculated without any modification for inflation.

Imports

Goods or services brought into one country from another for sale or exchange.