The Industry in Which a Product Will Compete Should Affect

question 40

Multiple Choice

The industry in which a product will compete should affect the format of a business or marketing plan.All products must analyze their competition, however, since the geographic thrusts and complexities of products can differ so greatly, __________ becomes an important element.

• A)the size of the potential work force included in their plans
• B)investment potential of backers discussed in their plans
• C)personal experience in the field demonstrated in their plans
• D)the time periods likely to be covered by their plans
• E)knowledge of technical language used in their plans