An External Search for Product Information Is Likely to Occur

question 63

Multiple Choice

An external search for product information is likely to occur when

• A)the cost of gathering information is low.
• B)review of past experience provides adequate information.
• C)the risk of making a wrong purchase decision is low.
• D)the item is frequently purchased.
• E)the item is for personal use rather than for professional use

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Definitions:

Health Expectancy

An estimate of how many years a person can expect to live in a state of good health by taking into account years lived in less than full health due to disease or injury.

Well-Years

A measure of the quality and length of life, quantifying the number of years lived in good health.

Life Expectancy

The average period that a person may expect to live, often used as a measure of the health and well-being of populations.

Disability-Free

The state of being without any physical or mental limitations that inhibit daily activities.