Examlex
Which of the following is NOT part of the physical surroundings of a retail store that can influence how purchase decisions are made?
Overconfidence Effect
The bias where an individual's subjective confidence in their judgments is greater than their objective accuracy.
Cognitive Bias
A cognitive bias is a systematic pattern of deviation from norm or rationality in judgment, whereby inferences about other people and situations may be drawn in an illogical fashion.
Behavioral Economics
An area of economic research that examines the psychological and social factors influencing the economic decisions of individuals and institutions.
Rational Decisions
Decisions that are made based on logical reasoning from available information, aiming to maximize the outcome or benefit.
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