Organization with a Market Orientation

question 140

Multiple Choice

organization with a market orientation

• A) focuses its efforts on: (1) continuously collecting information about the environment; (2) keeping abreast of the actions of its competitors; and (3) using this information to create customer value.
• B) identifies prospective buyers, understands them intimately, and develops favorable long-term perceptions of the organization and its offerings so that they will choose it in the marketplace.
• C) strives to satisfy the needs of consumers while also trying to achieve its goals.
• D) satisfies the needs of consumers in a way that provides for society's well-being.
• E) focuses its efforts on: (1) continuously collecting information about customers' needs; (2) sharing this information across departments; and (3) using it to create customer value.

---

Definitions:

Modern-Day

Pertaining to the current period in time, characterized by contemporary cultural, social, technological, or political features.

Auteur(s)

Filmmakers, typically directors, who are considered the author of their movies, with a distinctive, personal style and control over most aspects of the film production.

Silent Film Comedian

A performer specializing in comedy who acted in silent films, a genre prevalent before the advent of synchronized sound for motion pictures.

Hollywood

A district in Los Angeles, California, known as the heart of the American film industry.