"Comparative Advertising

question 117

Multiple Choice

"Comparative advertising":

• A) is usually ignored by consumers.
• B) is illegal-according to the FTC.
• C) should be supported by research evidence.
• D) must focus on major consumer benefits to be legal.
• E) None of these alternatives is correct.

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Orientation

The direction or alignment of text, pages, or objects, typically described as portrait (vertical) or landscape (horizontal).

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