Which of the Following Statements About Advertising on the Internet

question 50

Multiple Choice

Which of the following statements about advertising on the Internet is(are) true?

• A) When a website sets fees based on actual sales, it is setting fees in the same manner as traditional media.
• B) Most Internet ads seek a delayed response.
• C) As with traditional media, getting lots of exposure is all that matters.
• D) Most ads try to get advertisers to click-through to the firm's website.
• E) None of these statements is true.

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Definitions:

Investments

Assets purchased with the goal of generating income or appreciating in value over time.

Amazon Business

A business marketplace on Amazon providing business-to-business transactions and features like bulk pricing and business accounts.

Wholesalers

Businesses that buy goods in large quantities from manufacturers and then resell them in smaller quantities to retailers or other businesses.

Personalized Services

Customized offerings tailored to meet the individual preferences and needs of customers, often using data insights.