The 7-Step Approach to Market Segmentation Used in the Text

question 17

Multiple Choice

The 7-step approach to market segmentation used in the text shows that:

• A) determining needs rarely change.
• B) profit is the overall consideration beginning with Step 1.
• C) it's useless to consider what people in each submarket do not want when so much is known about what they do want.
• D) submarkets are nicknamed based on their qualifying needs.
• E) None of these is true.

---

Definitions:

Inappropriate Anger

Anger that is disproportionate to the situation at hand, often resulting in negative outcomes.

Suicide Note

A message or statement left behind by an individual before attempting or committing suicide, often explaining reasons for the action.

Avoidant Personality Disorder

A mental health condition characterized by persistent avoidance of social interactions and sensitivity to negative evaluation.

Socially Inhibited

A condition where individuals experience significant anxiety and discomfort in social situations, often leading to avoidance.