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A firm may use all of the following methods for beating the competition except:
Residents
Individuals who live in a particular locality or housing, often referring to people dwelling in a place for an extended period.
Capitalization
Capitalization refers to the usage of uppercase letters at the beginning of sentences or proper nouns to denote importance or specific identities.
Room
An area or space within a building enclosed by walls, floor, and ceiling, used for a variety of purposes.
Punctuation
The marks used in writing that separate sentences and their elements to clarify meaning.
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