A S.W.O.T. Analysis

question 249

Multiple Choice

A S.W.O.T. analysis

• A) focuses on what a firm plans to do to "Satisfy Wishes Of a Target" customer.
• B) summarizes a firm's "strategy, wishes (of its customers), outlook, and tactics."
• C) helps defend against potential competitors by developing a set of competitive "safeguards, weapons, offensives, and tactics."
• D) identifies a firm's "strengths, weaknesses, opportunities, and threats."
• E) seeks to reduce the risk of competitive surprises by scanning the market for "signals, warnings, omens, and tips."

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Definitions:

Complaint Department

A specialized unit within an organization responsible for handling customer complaints and resolving issues related to products or services.

Word-of-Mouth

Informal communication among people about their experiences with products or services.

Enterprise Instant Messaging

A system used within organizations to facilitate real-time text-based communication among employees.

Branded Messaging

The creation and dissemination of messages that are distinctly associated with a particular brand identity.