______________ Means Trying to Increase Sales of a Firm's Present

question 147

Multiple Choice

______________ means trying to increase sales of a firm's present products in its present markets.

• A) Product development
• B) Market penetration
• C) Market development
• D) Mass marketing
• E) Diversification

---

Definitions:

Reliable Runoff

The portion of rainfall or snowmelt that is not absorbed by the soil and can be depended on to reach streams, rivers, and lakes.

Assertiveness

The quality of being self-assured and confident without being aggressive, important for effective communication and negotiation.

Cooperation

Collaboration and working together towards a common goal, often resulting in shared benefits and achievements.

Innovation

The process of translating an idea or invention into a good or service that creates value or for which customers will pay.