When AT and T Advertises in the Wall Street Journal

question 105

Multiple Choice

When AT and T advertises in The Wall Street Journal that smartphones using its technology can make calls from more than 200 countries in the world, which market opportunity is AT and T pursuing?

• A) Market penetration
• B) Product development
• C) Diversification
• D) Market development

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Definitions:

UNIX

An operating system originally conceived in 1969 by Ken Thompson and Dennis Ritchie of AT&T’s Bell Labs. In 1974, the UNIX code was rewritten in the standard programming language C. Today there are various commercial versions of UNIX.

BIOS

Basic Input/Output System, a firmware interface that initializes and tests hardware during the startup process, prior to the operating system loading.

Boot Process

The sequence of events that occurs within a computer system from power-on until the operating system is fully loaded and the user can interact with the system.

Root Directory

The top level of the filing structure in a computer system. In Windows computers, the root directory of the hard drive is represented as C:\.