Predicting What Types of Bicycles Different Customers Will Want and Deciding

question 137

Multiple Choice

Predicting what types of bicycles different customers will want and deciding which of these customers the business will try to satisfy are activities a firm should do as part of

• A) production.
• B) a command economy.
• C) marketing.
• D) making goods or performing services.
• E) a production orientation.

Recognize the importance of reducing researcher bias and reactivity through unobtrusive measures.

Apply the concept of triangulation to corroborate data in unobtrusive research.

Distinguish between various types of trace records and their implications for social science research.

Evaluate the use of digital and social media as contemporary sources of data in unobtrusive research.