According to the Services Marketing Mix Framework

question 21

Multiple Choice

According to the services marketing mix framework,

• A)participants refer only to the service employees.
• B)physical evidence refers to both the tangible and intangible aspects of the service.
• C)process of service assembly refers to the procedures and flow of activities that contribute to the delivery of the service.
• D)All of these descriptions are consistent with the services marketing mix framework.
• E)None of these descriptions is consistent with the services marketing mix framework.

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Definitions:

Labor Unions

Organizations that represent workers' interests, negotiating wages, work conditions, and benefits through collective bargaining.

NAFTA

The North American Free Trade Agreement, an accord among the United States, Canada, and Mexico designed to remove tariff barriers between the respective countries.

American Products

Goods that are manufactured or produced within the United States.

Midterm Election

Elections held midway through the term of the President of the United States, used to elect various members of congress, including all of the House of Representatives and one-third of the Senate.