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Innovative Installers
Innovative Installers provides a variety of services related to office space and relocations including installation services. Innovative Installers is owned and operated by Mierzett Evans and his sister Glenda Heldris. The company uses a variety of marketing methods including a Web site, cold calls, and direct mail. Evans and Heldris believe the company could better communicate with potential customers who may not know of the company's existence.
-When the company uses cold calling to find potential customers,it is basing its methodology on the:
Cones
Photoreceptor cells in the retina of the eye responsible for color vision and visual acuity under bright light conditions.
Regulate
To control or maintain the rate or speed of a machine or process so that it operates properly.
Pupil
The opening in the center of the iris of the eye that adjusts in size to regulate the amount of light reaching the retina.
Focuses Light
The process of adjusting the path of light rays to converge at a point or to spread out from a point.
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