In Terms of Performance Measures,fans Are

question 146

Multiple Choice

In terms of performance measures,fans are

• A)the total number of unique visitors to a Facebook Page in a given time period.
• B)the number of people who have opted in to a brand's messages through a social media platform at a given time.
• C)the percentage of people who have clicked on a link on the Page to visit a specific site.
• D)the number of people who interact with a Post ("Like," make a comment,and so on)divided by the total number of people seeing the Post.
• E)the brand's share or percentage of all the online social media chatter related to its product category or a topic.

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Definitions:

Long-Term Investments

Assets intended to be held for more than a year, such as bonds, stocks, or real estate, for generating revenue or appreciating in value.

Interest Income

Income earned from various types of investments that pay interest, such as bonds or savings accounts.

Trading Investments

Securities that are purchased by a firm primarily for the purpose of selling them in the near term to generate income.

Long-Term Investments

Financial assets intended to be held for more than a year, including stocks, bonds, and real estate, for generating revenue or appreciating in value over time.