All of the Following Are Shortcomings of Advertising EXCEPT

question 367

Multiple Choice

All of the following are shortcomings of advertising EXCEPT:

• A)compensating actors is very expensive.
• B)shooting commercials in several locations for global campaigns has increased.
• C)replacing actors with computer-generated animation is ineffective since they are better able to translate a copywriter's message into ads with a fear,sex,or humorous appeal.
• D)designing quality artwork,layout,and production for advertisements is time consuming.
• E)translating the copywriter's ideas into an actual advertisement is a complex process.

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