Brad Wilson Sells a Scanner That Converts Large Documents to an Electronic

question 48

Multiple Choice

Brad Wilson sells a scanner that converts large documents to an electronic format for editing and printing items up to six feet long and four feet wide. He spent this morning showing his product to the marketing manager of a large department store, which had been identified by his sales force as a prospect. The manager is excited about the idea of being able to get multiple use of a graphic designed sign. When Brad asks the manager if she is willing to buy, she says, "No, all purchases must be made through our purchasing department." Brad now knows that the manager

• A) was completely wasting his time.
• B) is a qualified prospect.
• C) is an unqualified lead.
• D) should have been better screened.

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Definitions:

Dependent Populations

Groups or sets of entities where the members or outcomes are not independent of each other, implying potential correlations or connections.

Observations

Data points or values that have been collected or measured through an experimental or observational study.

Matched-Pairs Sampling

A sampling method that involves pairing up subjects based on certain criteria before applying different treatments to each member of the pair.

Extraneous Factors

Variables that can influence the outcome of an experiment but are not the variables being studied.