A Model of "Lead Efficiency" Is Calibrated Using the Firm's

question 13

Multiple Choice

A model of "lead efficiency" is calibrated using the firm's:

• A)historical sales lead and lead conversion-to-sale data.
• B)total number of sales booths at past shows.
• C)gross margin.
• D)all of the answer choices.
• E)both historical sales lead and lead conversion-to-sale data and gross margin.

---

Definitions:

Person-Job Matching

The process of aligning the skills, experiences, and attributes of individuals with the requirements and characteristics of a job to ensure optimal performance and job satisfaction.

Competencies

The skills, knowledge, and abilities that are significant for successful performance in a job.

Goal-Directed Behaviors

Actions taken with the intention of achieving predetermined objectives or outcomes.

Internal Force

Influences within an organization or individual that affect its operations, behaviors, and changes, such as company culture or personal motivation.