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The salesperson was trying to use the curiosity approach when she entered the office of the hospital purchasing department wearing a surgical mask and gown and asked if they were worried about catching a life-threatening disease.
Printed Message
Information or content that is conveyed through physical print media, such as books, newspapers, or flyers, as opposed to digital formats.
Digital Message
A piece of communication transmitted electronically.
Digital Content
Information or media that is created, shared, and accessed electronically, such as text, images, videos, and audio.
Distribution Methods
Various strategies or channels used to deliver products or information to consumers or end-users.
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