Ardel Has Selected a Selling Technique in Which She Has

question 24

Multiple Choice

Ardel has selected a selling technique in which she has more control over the amount of the conversation between buyer and seller than with any other sales presentation method.What technique is Ardel using?

• A)formula
• B)memorized
• C)need-satisfaction
• D)customized
• E)problem-solving

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Definitions:

Preferred Dividends

Preferred dividends are payments made to preferred shareholders before any dividends are distributed to common shareholders.

Return On Common Stockholders' Equity

A financial ratio that measures the amount of net income returned as a percentage of shareholders equity, indicating the profitability from the shareholders' perspective.

Debt To Assets Ratio

Measures the percentage of assets provided by creditors; computed by dividing total liabilities by total assets.

Total Assets

The combined value of everything a company owns, including cash, property, equipment, and inventory.