Scrambled Merchandising Refers to

question 284

Multiple Choice

Scrambled merchandising refers to

• A) displaying merchandise throughout a store rather than keeping all similar items together in rows on a shelf or point-of-purchase displays.
• B) offering several unrelated product lines in a single store.
• C) changing the position in which items are displayed in a store to create customer interest in a variety of product lines.
• D) offering several related product lines in multiple stores.
• E) offering several related product lines in a single store.