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Marketing Decision Support Systems Require Three Types of Software

question 15

Multiple Choice

 Marketing decision support systems require three types of software.These include: 


Definitions:

Product Knowledge

Refers to a thorough understanding of a product's features, benefits, and uses, enabling more effective sales and customer service.

Sales Performance

The measurement and evaluation of the sales activities and outcomes against the set goals or benchmarks.

Sales Quota

The minimum desired sales level for an individual or team for a specified period of time.

Specified Period

A specified period refers to a distinct, predefined duration of time during which certain activities are carried out or certain conditions apply, often detailed in contracts, plans, and schedules.

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