Which of the Following Is True of Low-Involvement Advertising

question 6

Multiple Choice

Which of the following is true of low-involvement advertising?

• A)It involves using a strategy that is known as visual image personality.
• B)It is typically used for products that require extensive evaluation.
• C)It is generally considered to be an ineffective strategy.
• D)It is heavily utilized by luxury automobile manufacturers.
• E)It does not include mass-media advertising strategies.

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Definitions:

Judicial Review

The process by which a court examines the actions of the executive and legislative branches to ensure they comply with the constitution or other guiding legal principles.

Prerogative Writs

Special orders issued by a higher court to a lower court or public authority to perform or refrain from doing a specific act.

Historical

Pertaining to or dealing with events or conditions of the past.

Power of Judicial Review

The authority of courts to assess and invalidate legislative and executive actions that are found to be unconstitutional.