Which Support Medium Would Probably Be Most Effective for an Expensive

question 73

Multiple Choice

Which support medium would probably be most effective for an expensive hotel that is attempting to appeal to an international audience?

• A)aerial advertising
• B)product placements
• C)advertising specialties
• D)in-flight advertising
• E)Yellow Pages

---

Definitions:

Audience Members

Individuals who are part of the group that watches, listens to, or reads a performance, presentation, or written work.

Audience Wants

The desires, needs, or expectations of the audience that a speaker, writer, or marketer aims to fulfill through their communications.

Persuade

The process of persuading someone to believe in something or take action using logical reasoning or debate.

Collaborate

To work jointly with others or together, especially in an intellectual endeavor.