Databases Are Used in All of These Ways EXCEPT

question 12

Multiple Choice

Databases are used in all of these ways EXCEPT:

• A) to improve the selection of market segments
• B) to assist in the stimulation of repeat purchases
• C) to pre-determine purchase intention
• D) with CRM programs

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Definitions:

Influential People

Individuals who have the power to impact opinions or actions of others through their actions, status, or expertise.

Political Leaders

Individuals who hold positions of authority in government and influence public policy and decision-making.

Serotonin Transporter Gene

A gene that influences the level of serotonin transport in the brain, affecting mood, emotion, and behavior.

Genetic Factors

Those hereditary qualities and genes inherited from parents that influence physical and behavioural characteristics.