What Is the Most Likely Reason That Some Salespeople Dislike

question 53

Multiple Choice

What is the most likely reason that some salespeople dislike the need-satisfaction sales presentation approach?

• A) The salesperson must give the prospect some control of the selling situation.
• B) The method is impractical for selling highly technical products.
• C) The salesperson must present unimportant benefits to the buyer.
• D) The approach requires the salesperson to close too quickly.
• E) The method allows very little prospect participation.

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Definitions:

Industry Environmental Factors

External influences that affect an industry’s performance, competitiveness, and opportunities, including economic, technological, legal, and sociocultural factors.

Resource Suppliers

Entities or individuals that provide the necessary inputs, such as raw materials or services, for other businesses to operate.

Market Rivals

Companies or entities within the same industry or market that compete against one another for customers, sales, and market share.

New Technologies

Recent advancements or innovations in technology that can potentially alter how businesses operate or how consumers interact with products.