Google's __________ Program Was Designed for Website Owners as a Tool

question 164

Multiple Choice

Google's __________ program was designed for website owners as a tool for placing ads next to their web page content rather than next to search results.

• A)AdPage
• B)AdLeaf
• C)AdWords
• D)AdRank
• E)AdSense

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Definitions:

Tiramisu

An Italian dessert featuring layers of coffee-soaked ladyfingers, mascarpone cheese, cocoa, and sometimes liquor.

Neoclassical Assumption

A perspective in economics that assumes individuals have rational preferences, markets are capable of reaching equilibrium, and information is symmetrically distributed.

System 1

A term often used in psychology and behavioral economics, referring to the brain's fast, automatic, and intuitive approach to decision-making.

Rational Behavior

Human behavior based on comparison of marginal costs and marginal benefits; behavior designed to maximize total utility.