The VALS Framework,consumers Can Have Abundant or Minimal Levels of Psychological,physical,and

question 313

Multiple Choice

the VALS framework,consumers can have abundant or minimal levels of psychological,physical,and material resources.One segment with abundant resources,known as __________,are successful,sophisticated,take-charge people with high self-esteem and abundant resources of all kinds.

• A) Experiencers
• B) Innovators
• C) Makers
• D) Achievers
• E) Strivers

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Definitions:

Negative

A term that can denote a quantity less than zero, a pessimistic outlook, or the inversion of a situation or condition.

Strong Relationship

A significant association or correlation between two or more variables where changes in one variable are closely linked to changes in the other(s).

Exponential

Relating to a mathematical function or model that describes exponential growth or decay, where the rate of change is proportional to the current value.

Linear

Pertaining to or resembling a line; involving a sequence of events or elements that proceed in a straight or direct path with no deviations.