Examlex
Give an example of a firm discussed in the chapter that successfully built a strategy on serving customer segments that were neglected by established players that didn't perceive them as sufficiently "valuable."
Genetic Blueprint
The set of genetic instructions found in a cell's DNA that guides the development, functioning, and reproduction of organisms.
Genotype
The genetic makeup of an organism, consisting of both the inherited genes and the alleles present.
Phenotype
The traits or features that can be seen in an organism, which emerge from how its genetic makeup interacts with environmental factors.
Identical Twins
Twins that develop from a single fertilized egg, resulting in two genetically identical individuals.
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