Criteria for Forming Segments Involve Both Similarities and Differences

question 175

Multiple Choice

Criteria for forming segments involve both similarities and differences.The similarities must be __________ a segment,and the differences must be __________ segments.

• A)between;among
• B)throughout;absent in
• C)within;among
• D)absent in;throughout
• E)among;across

---

Definitions:

Repair Expenses

Costs associated with fixing or restoring equipment, property, or goods to their original condition.

Financial Incentives

Monetary benefits used to motivate specific behaviors or actions among employees, customers, or other stakeholders, typically aiming at increasing sales, productivity, or engagement.

Customer Relationships

The interactions and engagements a company has with its customers, with the aim of improving loyalty and satisfaction.

Business Markets

Commercial sectors that involve transactions between businesses rather than between a business and a consumer.